Company Profile

Nicholas Potts “Nick”– Founder, Smart Resources Recycling Ltd

Since 2011, we have been trading in a wide range of recyclable commodities through Smart Resources Recycling Ltd.

Over the years, our focus has evolved—today, we spend most of our time working with EOL (end-of-life) rubber tires of all types and sizes:

🚲 Bicycle
🚗 Car
🚚 Commercial Truck
🚜 Forklift & Agricultural
⛏️ Mining & Crane (OTR)
✈️ Aircraft & Military

These are either exported in baled format for container loading or processed into shredded rubber in various sizes.

We also handle ASR (Automotive Shredded Residue) material.

Together with our global team, we’ve built a strong reputation across the UK, USA, Europe, Australia, Asia, South America, and beyond—delivering reliable, sustainable solutions in the tire recycling industry.

♻️ Passionate about the circular economy
🌍 Proud to be part of the global recycling movement

Please allow me to introduce the Smart Team below.

Do not hesitate to contact us. We look forward to hearing from you.

Container Vessel

Founder

Nick Potts

Nick has over 20 years experience in the import/export of various commodities. He has built Smart Resources Recycling into a respected and highly experienced waste commodities brokerage.

Global Operations

Dominic Potts

Dominic has spent the last 30 years running different businesses and working for FTSE 250 companies. He has now brought that experience to work with his brother to help grow Smart Resources Recycling.

Middle East Office

Burcin Bilgin

Burcin has worked for many years in sales and business development person across a diverse range of industries, including earthmoving machinery, automotive, machinery and metal engineering. In 2020 he established his own company as an export consultant. Currently active in compressed gas and recycling industries.

European Office

Gennaro (Rino) Russo

Rino has over 40 years of experience and a proven history working in the freight forwarding industry. Skilled in Negotiation, Waste, Operations Management, Sustainability, and Sales. Strong business development professional who graduated from Università degli Studi di Napoli ‘Federico II’.

European Office

Valentina D'Alessandro

Vale, superb customer relations, contacts with foreign agents, customers, and suppliers. Management of orders and contracts, delivery times and dates. Organization, verification, and care of the shipping status (by land/ocean) as well as the necessary documents requested.